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“Greeley’s Thermometer”

No caption.

In
this bottom-to-top cartoon, Horace Greeley, the Liberal Republican
and Democratic presidential nominee and maverick editor of the New
York Tribune, looks up from his newspaper in concern after reading
the results of the state elections in North Carolina. As news from
other states is reported, his reaction becomes increasingly distraught
until he collapses. In the final scene above, the heat from
Republican victories propels his hot-air balloon out the top of the
thermometer, and the Liberal Republican candidate freefalls to the
ground.During most of
the nineteenth century the date of presidential elections did not
coincide with state and Congressional elections. In 1848, Congress
passed a law requiring presidential elections to be held on the first
Tuesday after the first Monday in November. Some states followed
suit, but most state elections continued to occur at various times of
the year, usually in the late summer or early fall, so were often
collectively called "October states."
The outcome of those state
elections, especially in swing states like Pennsylvania and Indiana,
were considered to be good indicators of how the presidential election
would turn out. To such places, the parties brought their most
effective speakers, papered the states with campaign literature, and
funneled in massive amounts of money. By the mid-1880s,
accusations of corruption and other factors led most "October
states" to give up their separate contests and align themselves
with the presidential election date. Only a few states, such as
Maine, continued the tradition after 1885.
In 1872, there were still
several important "October states." The first test was
in North Carolina on August 1. Republicans took no chances,
sending Cabinet members and students from Howard University (Washington,
D.C.) to campaign throughout the state. To make sure that
Republicans, particularly blacks (who voted overwhelmingly Republican at
the time), were not prevented from voting, federal officials arrested
over 1000 people under the authority of the Reconstruction Enforcement
Acts of 1870 and 1871.
Both sides likely committed
fraud in the North Carolina election, and the results were mixed:
Republicans elected their executive ticket, while Democrats captured
control of the legislature (and were, therefore, able to send a
Democratic senator to Congress). In September, though, Maine and
Vermont went firmly in the Republican column. The featured cartoon
expresses the gradually worsening situation for the Liberal Republicans
and Democrats as the national election approached. In
an attempt to rectify the situation, Greeley broke with tradition for
presidential candidates and took to the stump personally.
In colonial days and the early
years of the republic, gentlemen were asked by other community leaders
to "stand" for public office, and the candidate's commonly
acknowledged character and experience were essentially expected to speak
for themselves. As American politics democratized in the
early-nineteenth century, candidates began "running" for
office through speaking tours and other forms of electioneering.
That was true at every level of government except for the presidency,
where the dominant attitude of the public and especially the press
remained opposed to open and active campaigning. The presidency
was too dignified for the office to be sullied by overt ambition.
That taboo slowly eroded over
the nineteenth and early-twentieth centuries. In 1836 and 1840,
William Henry Harrison became the first presidential candidate to go on
a campaign tour, although he delivered patriotic orations, not policy or
partisan statements. In 1844, Henry Clay took a
"business" trip before his nomination, but stayed near home
afterward, engaging in a letter-writing campaign. In 1852,
Winfield Scott used the letter-writing tactic like Clay and patriotic speechifying like Harrison. In 1860, Stephen Douglas
toured the Northeast, delivering speeches that were initially
non-partisan, but gradually contained bolder statements on the
issues. In the fall, he courageously undertook a campaign tour
through the South, futilely urging the region not to secede upon
Lincoln's election.
In 1868, Horatio Seymour gave
the same political speech in a fall tour of the North. In the
1880s and 1890s, Republican held "front porch" campaigns in
which trainloads of supporters were shipped to the candidate's home to
hear him speak a few words. In 1896, William Jennings Bryan became
the first candidate to spend the entire campaign addressing the issues
through public speeches. In 1916, Woodrow Wilson was the first
sitting president to hit the campaign trail.
However, the
Republican incumbent in 1872, Ulysses S. Grant, opted for the traditional silence of a sitting
president, while challenger Greeley took to the hustings. On
September 19-29, Greeley embarked on a grueling campaign tour through
New Jersey, Pennsylvania, Ohio, Kentucky, and Indiana, delivering up to
22 speeches per day for a total of nearly 200. Although some
detractors were impressed, other judged the effort to be
counterproductive, with Greeley saying the wrong things to the wrong
audiences. His vice-presidential running mate, Gratz Brown, made matters worse by speaking at Yale while drunk,
fainting before a rally in New York City, and generally making
misstatements.
In the November election, Grant
easily defeated Greeley, 286-66 in the Electoral College, and 56%-44% in
the popular vote. Exhausted by the campaign and saddened by the
death of his wife in October, Greeley died a few weeks after the
election. (Technically, the Electoral College votes were scattered
among other Democrats.)
For
more information, visit HarpWeek’s Presidential Elections
Website.
Robert C. Kennedy
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